Sri Lanka was prominently featured at a luxury Travel Show, held in the Dutch capital Amsterdam recently.
Following the Easter Sunday terror attacks on 21 April this year and the issuance of negative travel advisories by several countries, including The Netherlands, tourist arrivals in Sri Lanka plummeted.
Many Dutch people who had intended to visit Sri Lanka cancelled their travel plans in light of the travel advisory issued by the Dutch Government, with only those having urgent business visiting Sri Lanka.