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Headquartered in Beijings Xidan business district, Capital Cinema was initially developed in 1937 as the Xinxin Theater, moneyed by Peking Opera master Ma Lianliang and his friends.
In 1950, it was officially relabelled Capital Cinema already Chinese Premier Zhou Enlai.
The cinema has since set numerous industry records, including being the very first widescreen stereophonic movie theater in China, the very first optical stereophonic movie theater in Beijing, and the first cinema in Beijing to achieve ticket office earnings surpassing 10 million yuan.
It has been an irreplaceable temple of cinema in the hearts of Beijingers for decades.As living standards continue to increase, the 2 locations of Capital Cinema have struck a balance in between tradition and innovation.
The Xidan branch in Beijings Xicheng District enhances its brand name prestige with premium services, while the city sub-center branch in Tongzhou District wants to bring in more youthful audiences with a vibrant, experiential approach.An interior view of Capital Cinemas Xidan branch located in Beijings Xicheng District/ Photo offered to CGTNAn interior view of Capital Cinemas Xidan branch located in Beijings Xicheng District/ Photo provided to CGTNIn 2018, the Xidan branch introduced an LED cinema screen, keeping its function as an innovation innovator while pioneering a cinema+ business model.
In March of in 2015, the movie theater try out a film+dining idea, live-streaming the Chinese Super League in its LED auditorium -- an effective relocate to engage younger crowds.An interior view of Capital Cinemas city sub-center branch in Tongzhou District, Beijing/ Photo provided to CGTNAn interior view of Capital Cinemas city sub-center branch in Tongzhou District, Beijing/ Photo offered to CGTNAt the start of 2024, Capital Cinemas city sub-center branch opened its door as a testing room for brand-new service designs.
Equipped with interactive gaming facilities and a multifunctional efficiency hall including retractable seating, the brand-new location boosts the 4D movie-seeing experience, further strengthening its interest customers.
