First look: Philips The One (7304 Performance Series)

INSUBCONTINENT EXCLUSIVE:
Sick of being the person all your mates go to for tech help Tongue-tied after rattling off a load of TV model numbers and HDR standard
Taking direct aim at the mid-range of the market, we had a very brief look at the screen at a hands-on event in Amsterdam this week
Here are our very early first-look impressions.A new range of 4K LCD screens set to be available in 43, 50, 55, 58 65 and 70-inch sizes, The
and you can see why
standards catered for in the shape of HDR 10+, HLG and Dolby Vision, while the overhead audio standard Dolby Atmos is also supported
Note though that it'll be downmixed to Philips own built-in 20W soundsystem, unless you're outputting to a full Dolby Atmos speaker
package.Voice assistant support is ticked off in the shape of Google Assistant, with voice control enabled throughout the Philips The One
Android TV interface
Alexa commands will also be supported.With video-on-demand content central to viewing habits, the remote control has a dedicated Netflix
of design, the screens are framed by an attractive (if notably present) silver frame, with a centrally-mounted stand for those opting not to
wall-mount the television
Picture processing is handled by Philips' latest P5 Picture Perfect Engine, while its immersive Ambilight 3 lighting tech, which sees the
screen beam colors matching the on-screen action onto the walls around the TV, is also included.Philips has yet to reveal pricing or a
Stateside are Funai TVs with Philips branding, and are quite different).It's an interesting statement of intent for Philips, looking to take
a chunk out of the lucrative middle end of the market with some simple branding and a spec sheet that speaks for itself
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