INSUBCONTINENT EXCLUSIVE:
A new business app store for the Amazon Marketplace e-commerce platform will allow third party retailers to procure software to help them
increase sales.The Amazon Marketplace Web Service (MWS) has more than one million SMB users and is essentially a way for sellers to share
can help with pricing, inventory, advertising and other tasks
It will be rolled out on a gradual basis to ensure there are no significant teething problems.Amazon Marketplace selling tools"Many
developers have innovated and created applications that complement our tools and integrate with our service," Amazon told CNET
"We created the Marketplace Appstore to help businesses more easily discover these applications, streamline their business operations, and
ultimately create a better experience for our customers."Seller Labs will be one of the first software publishers to use the platform,
offering its Ignite product for advertising management and Feedback Genius, which aids reputation management and customer communication."The
open communication with Amazon and the new Developer Council helps Seller Labs ensure it's developing the right features for our customers
and provides the best experience for sellers," said Hank Harris, CEO of Seller Labs
"The Marketplace Appstore is simply the beginning of bringing more effective tools to Amazon sellers."
