Motorola targets mid-range in 5G and foldable smartphone era

INSUBCONTINENT EXCLUSIVE:
Five years on from being acquired by Lenovo, Motorola believes it is well-placed to benefit from changing trends in the mobile market.Lenovo
hoped the combination of its own mobile business with that of Motorola would catapult it to near the top of the smartphone market,
challenging the likes of Samsung and Apple.However, integration proved tricky and Lenovo was leapfrogged by other Chinese companies like
Oppo and Vivo, with Huawei establishing itself as the number three player
figures from IHS Markit, Motorola is the world's eighth largest smartphone manufacturer.Mid-range focusBut things have changed over the past
year
Motorola has narrowed its focus to specific segments of the market and specific territories, while Lenovo believes mobile can complement its
product portfolio in the form of the Moto G, Moto E and Motorola One has helped increase penetration and now the next step is to target
years
the European business
mod modular phone concept
This mod turns the Moto Z3 handset into a 5G device
for the Moto Z range
that Motorola was working on a foldable phone to challenge efforts from the likes of Samsung and Huawei
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