Sushant Singh Rajput To Promote NITI Aayog's Two Initiatives

INSUBCONTINENT EXCLUSIVE:
Sushant Singh Rajput will sign agreement in the presence of Amitabh Kant, CEO, NITI Aayog
Government of India's think tank Niti Aayog has roped in film actor Sushant Singh Rajput to
promote two of its major initiatives
One of them is BHIM (Bharat Interface for Money) app and the other is women entrepreneurship platform (WEP)
BHIM is a payment app that lets users make simple and quick transactions using Unified Payments Interface (UPI)
You can make direct bank payments to anyone on UPI using their UPI ID or scanning their QR with the BHIM app
You can also request money through the app from a UPI ID
The app was developed by National Payments Corporation of India (NPCI)
BHIM app has was launched by PM Narendra Modi on December 30, 2016 to bring in financial inclusion.As part of its larger mandate to promote
digital payments nationwide, the NITI Aayog has been successfully driving the digital payments campaign in India, wherein it collaborates
with youth leaders and public figures to promote the cashless payment systems across the country
NITI Aayog continues to bring disruption within the industrial space with the establishment of the Women Entrepreneurship Platform (WEP),
which was launched earlier this year with a mission to establish a vibrant, enabling ecosystem for women entrepreneurs across India.: NITI
Aayog, Google Join Hands To Foster AI Ecosystem In IndiaIn order to promote these efforts that Mr Rajput would be entering into an agreement
with NITI Aayog
The agreement would be signed by Mr Rajput with Anna Roy, adviser, NITI Aayog in the presence of Amitabh Kant, CEO, NITI Aayog.Niti Aayog's
Women Entrepreneurship Platform (WEP) is a unified access portal which brings together women from countrywide to meet their entrepreneurial
ambitions
The idea of the platform was first mooted by NITI Aayog's CEO Amitabh Kant.WEP helps aspiring women entrepreneurs in three different ways
The first one is to motivate them to start their business
The second is to provide them knowledge and ecosystem support for helping them foster entrepreneurship
And last but not the least, the WEP platform helps female entrepreneurs with hands-on support to entrepreneurs in setting-up and scaling up
businesses.