INSUBCONTINENT EXCLUSIVE:
League matches for the 2019/20 to 2021/2022 was up for tender and it was rumored that Amazon - and potentially YouTube - would get part of
a season and Sky Sports 128 games
While 20 games may seem like small fry, compared to what Sky is offering, it is a huge deal for Amazon and one that will likely mean Amazon
Prime Video picks up a whole new audience away from TV and movie fans.Amazon will also be showing a behind-the-scenes Premier League show to
compliment the matches - all matches will be offered to Prime Video customers at no extra cost.Why AmazonSo what does an online giant like
Amazon want with football streams Well, if they can be packaged up alongside its Amazon Prime subscription service, it's another lure for
those sitting on the fence as to whether sign up or not
And for the hardcore football fan, even making the football a premium bolt on on top of the annual Prime price may not be a turn off.As a
retailer, Amazon is said to enjoy twice as much return custom from those signed up to its Prime special delivery service compared to those
So tempting the UK's large football following could be lucrative beyond even any streaming charges laid down.
