INSUBCONTINENT EXCLUSIVE:
It was the perfect storm when CEO and Founder Liam Reynolds finally decided to start TrueUp, a data-driven growth marketing
agency/consultancy based in London
hacking trend and plunged headfirst into running growth for early-stage startups.TrueUp has since evolved from a one-man shop into an
award-winning agency with a team of dedicated data, paid marketing and conversion specialists
opportunity in numbers, revenue and ROI.Our approach to growth is anchored in delivering the right message to the right target audience in
the right channel at the right time
explore and identify these hidden killer messages that drive action
running concurrently on Facebook for any given client
scale a UK paid marketing function
experiences before worrying about growth
their products/services are often seriously lacking
This creates very weak foundations for growth
So their efforts would be better spent on creating products that genuinely meet a customer need
interview, and more details like pricing and fee structures
This profile is part of our ongoing series covering startup growth marketing agencies with whom founders love to work, based on this survey
Tell me about how you got into growth marketing and why you decided to start TrueUp.Liam Reynolds: I started my career at a data marketing