Work Life Ventures raises $5M for debut enterprise SaaS seed fund

INSUBCONTINENT EXCLUSIVE:
Brianne Kimmel had no trouble transitioning from angel investor to general partner.Initially setting out to garner $3 million in capital
The enterprise SaaS-focused vehicle boasts an impressive roster of limited partners, too, including the likes of Zoom chief executive
officer Eric Yuan, InVision CEO Clark Valberg, Twitch co-founder Kevin Lin, Cameo CEO Steven Galanis, Andreessen Horowitz general partners
Marc Andreessen and Chris Dixon, Initialized Capital GP Garry Tan and fund-of-funds Slow Ventures, Felicis Ventures and NFX.At the helm of
Impact Capital, a fund specializing in impact investing, in 2016, among others.Meanwhile, venture capital fundraising is poised to reach
all-time highs in 2019
In the first half of the year, a total of $20.6 billion in new capital was introduced to the startup market across more than 100 funds.For
most, the process of raising a successful venture fund can be daunting and difficult
For well-connected and established investors in the Bay Area, like Kimmel, raising a fund can be relatively seamless
tells TechCrunch.Kimmel has been an active angel investor for years, sourcing top enterprise deals via SaaS School, an invite-only workshop
she created to educate early-stage SaaS founders on SaaS growth, monetization, sales and customer success
Prior to launching SaaS School, which will continue to run twice a year, Kimmel led go-to-market strategy at Zendesk, where she built the
I had friends like Ryan Hoover, who started Weekend Fund focused on consumer, and Alexia is one of my friends as well and I saw what she was
doing with Dream Machine, which is also consumer
$150,000 per company
To date, Kimmel has backed three companies with capital from the fund: Tandem, Dover and Command E
The startup graduated from the accelerator with millions from Andreessen Horowitz at a valuation north of $30 million.Dover, another recent
YC alum, provides recruitment software and is said to be backed by Founders Fund in addition to Work Life
Command E, currently in beta, is a tool that facilities search across multiple desktop applications
Kimmel is also an angel investor in Webflow, Girlboss, TechCrunch Disrupt 2018 Startup Battlefield winner Forethought, Voyage and
others.Work Life is betting on the consumerization of the enterprise, or the idea that the next best companies for modern workers will be
consumer-friendly tools
In her pitch deck to LPs, she cites the success of Superhuman and Notion, a well-designed email tool and a note-taking app, respectively, as
future of work: diversity - inclusion.Kimmel meets with every new female hire of her portfolio companies