INSUBCONTINENT EXCLUSIVE:
Peanut, an app that began its life as a match-maker for finding new mom friends but has since evolved into a social network of more than a
million women, announced today it has closed on $5 million in new funding and is expanding its focus to reach women who are trying to
The round was led by San Francisco and London-based VC firm Index Ventures, also backers of Dropbox, Facebook and Glossier, among
it was to forge female friendships after motherhood
As the former deputy CEO at dating app Badoo and an inaugural board member at Bumble, she initially saw the potential for Peanut as a
friendship-focused matching app with swipe mechanisms similar to popular dating apps.Over the past couple of years, however, Kennedy
realized that what women needed was more of a community space
intimate and more related to their lives
conceive, with the launch of the Trying To Conceive (TTC) community
This will offer a separate sign-up experience and access to a dedicated network of women, where members can candidly discuss the topic and
health services, Kennedy says, though she sees the potential for strategic partnerships further down the road
partner with Michelle to grow Peanut from the essential platform for mothers it is today, to a social network for women globally
Providing a safe, inclusive space for women to discuss fertility is a natural progression for our brand as we continue to support women
throughout each life stage
