INSUBCONTINENT EXCLUSIVE:
investors, including Olympic star Usain Bolt and tennis star Serena Williams
Not that they are without merit, of course.Suffice it to say, their sports stars, plus a strong push to get funding from Silicon Valley, has
landed the startup with a $15 million Series A round led by European/U.S
VC EQT, with participation of the previous investors, including Trulia founder Pete Flint, Y Combinator, alongside, yes, you guessed it,
Usain Bolt and Serena Williams .The platform lists 30,000 races of all distances and disciplines and claims to be the largest marketplace
for endurance events in the world, offering key information about the races and exclusive booking perks for members, such as free
and the U.K.The startup is set to expand its team of sport enthusiasts across its San Francisco and London offices
history, social connections and more to personalize race recommendations
Part of the marketing story is that people are 12.5 times more likely to develop a fitness habit after 12 months from signing up to a race
can have on making people fitter, healthier and happier
what I care about and what I believe in, so I am very happy to be supporting their mission to inspire more people to have epic
