INSUBCONTINENT EXCLUSIVE:
Playbuzz, a startup that helps publishers to add things like polls and galleries to their articles, has rebranded itself as
content marketing ambitions
Pachys said.Playbuzz/Ex.co is hardly the first publishing startup realize that there may be more money in content marketing, but Pachys
After all, the company is already working with clients like Visa, Red Bull and Netflix (as well as our corporate siblings at The Huffington
announcing the rebrand, Ex.co is also relaunching its platform as a broader content marketing tool, with new features like content
templates, real-time analytics and lead generation.Pachys, by the way, is new to the CEO role, having served as COO until recently, while
