What is Hdac The World Cup blockchain advert, decoded

INSUBCONTINENT EXCLUSIVE:
the plugs for cheap pizza and beer.The advert from South Korean company Hdac shows off the potential capabilities of blockchain technology,
versions, appears to be yet another flashy corporate video.Highlighting the possibilities that blockchain can bring, it shows a family home
where many of the appliances are able to talk to each other and operate using the magic of blockchain.A child chooses her next outfit in a
virtual wardrobe, a house is secured when its occupants leave, and a family carries out a video call with their relatives - all apparently
different payments being made presumably through blockchain-powered systems
There are transactions for clothes and food shopping, as well as utility bills being settled in real time as water and power is being
Back in February, Comcast revealed it would be offering a blockchain-powered security service for smart home customers
This created a unique digital identity for each customer which can then be combined with a permission-based ledger known as a trunk, which
is linked to smart devices in their homes, allowing the user to set permissions for each.Video calling may not be a widely-expected use case
for blockchain, but several companies are in fact working on bringing the two platforms together to create a more secure offering - which
could for example protect details of a sensitive business deal.It may be that Hdac is simply looking to board the blockchain hype train and
issues plaguing the technology industry today.TheIndianSubcontinent Pro has contacted Hdac for more information on the advert examples, as
HdacHeadquartered in the Swiss city of Zug, Hdac actually stands for Hyundai Digital Asset Company
As the name suggests, it is part of the Hyundai chaebol group, one of the three big conglomerates based in South Korea (the other two being
Samsung and LG).The business was set up by Chung Dae-sun, nephew of Hyundai CEO Chung Mong-koo, to help popularise M2M transactions, whilst
also enhancing the security of digital payment processes
Hdac, which completed a successful initial coin offering (ICO) of its DAC tokens late last year, raising $258 million
However last month, the company's mining pool was reportedly hacked, forcing it to temporarily halt withdrawals
account has been fairly inactive in recent days, which seems unusual for a business looking to boost itself with such a high-profile
Unfortunately, we are not currently tweeting
least, it seems that Hdac will continue to baffle viewers in the UK and Europe with its adverts - but if it can come through on its
promises, the blockchain market may be in for a major boost.bTp5Ds4FCs23XLs42i8QFP.jpg#