Pepper, founded by five Snap alums, has raised $5.6 million to help startups analyze their spend

INSUBCONTINENT EXCLUSIVE:
For years, startups have been encouraged to grow at all costs
from Upfront Ventures, Lerer Hippeau and Manta Ray Ventures to help direct-to-consumer startups, along with other digitally native
businesses, do just that.It says it can help them better predict and understand how every investment they make is impacting the future
smarter and more effective, from salaries to office space to travel and entertainment
specifically, or how it will differ from other financial analytics platforms, is right now impossible to say
details about how Pepper works
What he does say is that it will remain free when it launches in beta in the first quarter (you can sign up for a waitlist here), that
that was developing a new toolkit for distributed applications, was advised by Borow and that was founded by his former Snap colleagues
Chris Lorenz and Geoffrey Anderson.As Borow tells it, he knew the two were working on complex analytics tools, and when he began working on
head of sales finance; Dante DiCicco, its current head of international expansion; and Cristina Grace Borow, who formerly focused on brand
Meanwhile, before setting off on their own to create Forge Platform, Lorenz and Anderson had worked as a product lead and an engineer lead,
respectively, at Snap.Pictured above, left to right: Chris Lorenz, Daniel Druger, Geoff Anderson, Sean Friedland, Soraya Belhadj Aissa,
James Borow and Spencer Anderson