INSUBCONTINENT EXCLUSIVE:
The rebranded Russian successor of the Starbucks coffee shop chain has opened with a localized logo, the latest rebranding of a Western
franchise that had left the country over its invasion of Ukraine.Starbucks, which employed 2,000 people across its 130 stores in Russia,
suspended work and deliveries into Russia on March 10
The Seattle-based company announced a full exit from Russia in May after nearly 15 years in the market.Stars Coffee, the renamed former
Starbucks chain, opened its first coffee shop in central Moscow on Thursday.Co-owners Timur Yunusov, a famous pro-Kremlin rapper known as
Timati, and restaurateur Anton Pinskiy, presented the new brand with a logo that closely resembles the iconic Starbucks siren.The siren has
website.The new Stars Coffee franchise is scheduled to open 10 more Moscow shops later this month, then fully reopen across the country in
September.A total of 90 Stars Coffee shops are expected to operate in Moscow along with 15 in St
will be a combined sushi bar with a coffee shop
Coffee is the latest example of a major Western brand selling its assets to Russian owners, with McDonalds, Deloitte, Ernst - Young all
restarting operations under new names and ownership.