INSUBCONTINENT EXCLUSIVE:
1.75 million tourists visited Pakistan in 2017: PTDCISLAMABAD: Significantly improved security situation has
helped boost annual tourist arrivals in Pakistan by 300% since past few years with 1.75 million in 2017
There has been a significant increase in the annual tourism rate and business traveling in Pakistan.Domestic travelers have increased 30%,
according to Pakistan Tourism Development Corporation (PTDC) while Jovago, the top hotel booking and e-commerce site in Pakistan, claimed
hotel bookings increased by 80-90% percent in 2017
According to Jovago, over the past few years, Pakistan has seen a rapid increase in its tourism industry.A lot of credit, for which, goes to
the internet and publicity.It has immensely contributed towards the development and growth of the tourism industry in Pakistan.World Travel
domestic product.In a decade, the WTTC expects that to rise to $36.1 billion.The government has been making efforts to promote tourism and
make PTDC a financially viable organisation, said Managing Director PTDC Ch.Abdul Ghafoor while talking to APP.He said that PTDC and the
website, seminars and conferences.Products and service of PTDC will also be promoted through social media.PTDC has recently launched
Pakistan Tourism Friends Club, in which members of the club will get exclusive 20% discount on PTDC facilities.
