INSUBCONTINENT EXCLUSIVE:
Apple focus on augmented reality (AR) is impacting far beyond the gaming and entertainment industries, and the AR business case is growing
as enterprises continue to seek out new ways to deploy the tech to reach customers.ARKit 2.0 opens virtual doors
Since Apple introduced
ARKit, a slew of high-profile apps such as those from IKEA (and more recently, Curry&s) have shown how retailers hope to use the technology
