INSUBCONTINENT EXCLUSIVE:
Amazon and Walmart rivalry continues today with two dueling announcements related to their respective grocery delivery expansions
This morning, Amazon said it bringing grocery delivery via Whole Foods to several new markets in New York and Florida, including New York
City and Miami, among others
Meanwhile, Walmart today is expanding grocery delivery in partnership with Postmates, with a launch in parts of California.
The Postmates
expansion brings grocery delivery to Los Angeles and outlying areas, including Glendora, Baldwin Park, Garden Grove, Rosemead, Pico Rivera,
Foothill Ranch and Santa Clarita, plus San Diego.
Postmates now powers Walmart grocery delivery in seven total regions, it notes:Charlotte,
Raleigh, Oklahoma City, Las Vegas, Tucson, L.A
and San Diego.
This rollout with Postmates follows news from May of Walmart ending its relationships with prior grocery delivery partners
At the time, Walmart said customers in the four markets Uber served, and the one (Denver) that Lyft had served, wouldn&t notice any changes
as it was switching them over to new delivery providers
(It actually had stopped using Lyft back in 2016, but that was only recently reported.)
Walmart currently partners with Postmates, Deliv and
DoorDash on grocery delivery across 30 metros, instead of operating its own service in-house
Deliv is live in San Jose only
Walmart says it expects to be live in 100 metros by year-end.
Rival Amazon is also expanding grocery delivery with Whole Foods, but its
Amazon customers can today order groceries from Whole Foods via Prime Now, or via Amazon own service AmazonFresh, or from other grocery
stores also via Prime Now, depending on regional availability.
At some point, Amazon needs to streamline its grocery delivery operations to
eliminate customer confusion.
Today, Amazon says it bringing Whole Foods delivery to select areas of New York City, starting withlower
It also offering the service inFort Lauderdale, Miami, Palm Beach and parts of Long Island
Other NYC neighborhoods will be added throughout the year as Whole Foods deliveries expand to other markets across the U.S.
As of April,
Whole Foods delivery was available in 10 markets, includingAustin, Cincinnati, Dallas, Virginia Beach,Denver, Sacramento, San Diego,Atlanta,
It more recently expanded to 24 total markets, with subsequent launches inChicago, Minneapolis, Indianapolis, Houston, San Antonio and
AmazonFresh is available in 20 cities worldwide, with Prime Now in more than 50.
As you can see, there some overlap in the markets served by
Amazon Prime Now/Whole Foods delivery and Walmart (via Postmates) — that good news for customers in those regions, who will benefit from
the competition not only between Walmart and Whole Foods/Amazon but others players like Shipt (Target), Instacart, Peapod and other local