INSUBCONTINENT EXCLUSIVE:
That has to be a worrying statistic for Apple, and it represents a 13% slide compared to the same quarter last year.The previous two
quarters, looking at them comparatively to the same time last year, pretty much held levels of sales where they were (although Q2 did drop
action of late, and while Apple did wheel out a pair of refreshed MacBook Pros in July, that was too late to have an impact on the sales
from Q3 (which ran up to the end of June).And, when it comes to the MacBooks, that lack of refreshes is compounded by the pricing of the
Just as we did at the end of last year, we still feel that these are an off-puttingly pricey proposition, particularly for Touch Bar-toting
MacBook Pros.Well-publicized flaws like the MacBook keyboard woes could well have played a part here as well, and indeed it looks like the
new MacBook Pro has attempted to tackle this particular bugbear with a dust-defeating membrane.Apple will certainly be hoping that the new
machine helps to turn things around in the next quarter, along with other new notebooks later in the year, with a further three fresh
introductions rumored to be in the pipeline, including a possible budget MacBook Air
