INSUBCONTINENT EXCLUSIVE:
TEHRAN - Iran plans to establish handicraft sales exhibitions at railway stations, city entrances, and border crossings across the country
during the Nowruz 1404 holidays.This initiative aims to support artisans and craftspeople by providing them with opportunities to showcase
and sell their handcrafted products to millions of travelers during the peak holiday season.Maryam Jalali-Dehkordi, Deputy Minister of
Handicrafts, announced the plan during the 64th meeting of the National Travel Services Coordination Headquarters
success, the official noted that over two million holidaymakers engaged with handicraft workshops during Nowruz 1403
She highlighted the significance of Nowruz overlapping with [the lunar month of] Ramadan, stating that many traditional handicrafts are
deeply rooted in religious and cultural expressions
Visitors to religious sites and shrines will have the opportunity to explore locally crafted artworks.Jalali-Dehkordi also encouraged the
She suggested that artisans could enrich Red Crescent aid stations, urban service centers, and nomadic settlements along travel routes
Temporary handicraft bazaars could also be strategically placed to attract passing motorists, she added.Additionally, Jalali-Dehkordi
proposed that artists set up sales and exhibition booths in educational centers, allowing travelers to experience and purchase authentic
However, the global market for handicrafts is valued at $770 billion, underscoring a significant opportunity for growth.Currently, a
