INSUBCONTINENT EXCLUSIVE:
PicPay, a leading Brazilian fintech, secured the prestigious iBest 2024 award for Best Digital Bank, triumphing over heavyweights Nubank and
With over 60 million accounts and 12 years of operation, the company has continued to redefine financial services.Its focus on innovation
and customer-centric solutions drives its success
The award reflects a year of extraordinary achievements for PicPay
The fintech reported a net profit of R$172 million in the first nine months of 2024.This marks a staggering 15-fold increase compared to the
billion during this period, representing a 66% year-over-year growth
Digital Bank at iBest 2024
In 2024, it launched new features like underage accounts and integrated Pix payments via WhatsApp using generative AI.These innovations
enhanced user experience while expanding its ecosystem beyond traditional banking to include payments, credit, investments, and insurance
inquiries without human intervention
This contributed to a 45-point increase in its Net Promoter Score (NPS), a key measure of customer satisfaction.The iBest Award, one of
For PicPay, this win not only solidifies its position as a market leader but also highlights its role in transforming financial services for
