INSUBCONTINENT EXCLUSIVE:
In June 2017, memory card and storage solutions manufacturer Lexar's parent company Micron pulled the plug on its established retail brand
to focus on "increasing opportunities in higher-value markets and channels".Micron looked to sell all or part of the Lexar brand, and it was
bought by Chinese supplier Longsys in August last year
Now it's been announced that Lexar is back up to full production, and shipping products globally.Lexar's production range is geared
towards high-end photographers and videographers, and includes a wide variety of memory cards, card readers, solid-state drives (SSDs) and
Nikon D500, D850 and D5 users should be especially pleased to hear the news, as it appears that Lexar's range of XQD cards will be
Lexar brand to our worldwide customers
At the same time, we are confident that we can expand the Lexar business successfully in different markets globally."Lexar says
high-performance and exceptional reliability will continue to be the cornerstone of the brand, while it plans to develop and strengthen the
